A great way to stay connected with your client’s during the holiday season is to host a holiday party. That’s exactly what RE/MAX Alliance agent Kevin Chambless has been doing to promote his business, while spreading a little holiday cheer. Kevin has been with RE/MAX Alliance since he started selling real estate in July/2005.
"Each year, in early November, I invite past clients to my house and set-up a photography area for free portraits,” Kevin says. “In addition to serving food and drinks, we also have activities for the kids. After the party, we send out CDs of the digitalimages so people can make their own prints or photo gifts. It's a huge hit. We had close to 100 people this year. It costs less than $500 for the food, drinks and photography fee. I hire an amateur photographer to keep costs down.”
When the weather cooperates, Kevin provides a bounce castle for the kids. There truly is something for the whole family to enjoy. Many of his clients use the photos in holiday letters or as a Christmas card.
This was Kevin’s fourth year of hosting his holiday party. For him, it has become a way of saying “Thanks!” to his clients for the business they have provided him over the years.
How has this helped Kevin’s business? “The party is great because my business is built on relationships,” Kevin says. “This is a great way for me to connect with my database, which I consider friends. One thing everybody has in common that attends this event is ME!”
Kevin sees his holiday party as an economic investment that allows him to connect with clients while spreading holiday cheer and giving clients something of value at no cost to them.
(Kevin Chambless and Family)
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